Monday, September 21, 2009

Redesigned Hyundai Sonata Expected to Boost Image for Hyundai Brand in Maryland

On September 17th, 2009 Hyundai unveiled its newly designed 2011 Sonata. Hyundai says the new design will be key to its goal in reestablishing its image. Hyundai, currently a top automotive manufacturer from South Korea, is looking to continue to climb the overall image ladder until it becomes number 1 in the world.

A recent study by BusinessWeek and Interbrand scored Hyundai as the 8th best global brand, scoring higher than Porsche, Ferrari, and Lexus. Hyundai Motor Corporation believes that the redesigned 2011 Sonata will help gain more momentum in reestablishing their image. The new Sonata sports a longish nose, panoramic sunroof, and a coupe-style design. Hyundai’s Vice Chairman Chung Eui Sun said “The Sonata will set a new standard for world class mid-size sedans with state of the art technology, superior quality, and emotional design.”

Local Maryland and Delaware dealer Preston Hyundai, is more than ready for the 2011 Hyundai Sonata. Preston has already seen the success of the current Hyundai Sonata and is thrilled about the upcoming Sonata which will hit stores in late 2010. “Already one of our top sellers, the Hyundai Sonata is a great car with great quality. I can only imagine how well the new 2011 Sonata will sell once we get it in our showrooms. Over the past several years Hyundai has really transformed their company into a global competitor.” says Preston Hyundai’s General Manager John Skalstad.

Hyundai plans to sell 450,000 Sonatas per year globally when it enters full production on the model year 2011 Sonata. Preston Hyundai has already guaranteed that they will have one of the largest selections on the ever growing popular Sonata model in Maryland and Delaware. Currently Preston Hyundai already has one of the largest selections of Sonata and other Hyundai models in the Delmarva area.

For more information about Preston Hyundai please visit http://www.prestonhyundaiusa.com

About Preston Automotive Group

Preston Automotive Group services the Delaware, Maryland, Virginia and Pennsylvania area with Chevrolet, Ford, Lincoln, Mercury, Mazda, Suzuki, Hyundai, and Nissan brands. The auto group carries the largest selection of new and used cars. Additionally, the dealership services all makes and models, both imported and domestic cars with ASE certified and factory trained technicians.

To learn more, visit http://www.prestonmotor.com/

For more information:
Brent Durham
Preston Automotive Group
Internet Marketing Manager
410.673.7171 ext. 1148
BDurham@prestonmotor.com

Friday, September 18, 2009

Delaware Mazda Dealer Pleased with the Insurance Institute for Highway Safety Top Safety Pick

The all new 2010 Mazda3 has been awarded the very prestigious “Top Safety Pick” by the Insurance Institute for Highway Safety (IIHS). To qualify for “Top Safety Pick”, a vehicle must earn the highest rating of good in the Institute's front, side, and rear tests and be equipped with Electronic Stability Control. Criteria to win are tough because the award is intended to drive continued safety improvements such as top crash test ratings and the rapid addition of electronic stability control, which is standard on most trim levels of the MAZDA3.

Preston Mazda was thrilled to receive this news from corporate Mazda. Already a top seller in the Preston Automotive Group, Preston Mazda’s Sales Manager Harry Willey is even more excited to offer this vehicle to consumers. “This is great news; safety ratings continue to be a top purchase consideration for our customers and with the Mazda3 already a top seller due to the Cash for Clunker phenomena, we are ready to continue to offer this amazing product,” Willey expresses.

Preston Mazda part of the Preston Autoplex in Preston, MD has over 30 Mazda3s in stock and has the ability to get any Mazda3 that a customer may want. The 2010 Mazda3 comes standard with many features. Among the safety features are frontal and side air bags and roof mounted side air curtains, in addition to active head restraints. The Mazda3 is also paired with available Dynamic Stability Control, tire pressure monitors, strong triple-h body construction and anti-lock brakes.

“Mazda is known for cars that are fun the drive because they have superb steering, brakes, and overall handling,” said Kim O’Sullivan, president and CEO of Mazda North America Operations. “This active safety helps avoid the accident in the first place and makes the Mazda3 a perfect example of safety meets zoom-zoom.”

The 2010 Mazda3 is conveniently priced with many standard features and options. The base MSRP starts at $16,045. Consumers are encouraged to take a look at the 2010 Mazda3.

For more information about Preston Mazda please visit http://www.prestonmazda.com

About Preston Automotive Group

Preston Automotive Group services the Delaware, Maryland, Virginia and Pennsylvania area with Chevrolet, Ford, Lincoln, Mercury, Mazda, Suzuki, Hyundai, and Nissan brands. The auto group carries the largest selection of new and used cars. Additionally, the dealership services all makes and models, both imported and domestic cars with ASE certified and factory trained technicians.

To learn more, visit http://www.prestonmotor.com/

For more information:
Brent Durham
Preston Automotive Group
Internet Marketing Manager
410.673.7171 ext. 1148
BDurham@prestonmotor.com

Thursday, September 17, 2009

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Shopping for A Nissan Sentra in Delaware

Preston Nissan in Maryland is home to the largest selection of the 2009 Nissan Sentra models. Starting at just $14,495, Delaware car buyers who make the short trip to Preston MD can drive away in a new Sentra that includes A/C, power windows, power locks, cruise control and tilt steering.
Its low MSRP and high fuel economy rating make the Sentra one of the best values in the affordable small car class for Delaware and Maryland shoppers. US News Rankings and Reviews says, “The 2009 Nissan Sentra has a lot of things going for it -- great gas mileage, sound build quality and notable comfort for a small car.” Reviewers of the car also say that the Nissan Sentra is very reliable and features some of the best automatic shifting available for an economy car.
Preston Nissan serves the Delaware, Maryland and Virginia area (Delmarva) with the largest selection of new and used Nissan cars. You can also have your car serviced at Preston Nissan by their ASE certified and factory trained technicians.
If you are interested in purchasing a Nissan Sentra at the prices listed above, call or text Chad Todd at 410-829-2225.
Learn more about the 2009 Nissan Sentra online at http://ping.fm/1fTao
Preston Nissan is a convenient ride from all points in Maryland and just a short trip away from Delaware and Virginia shoppers.

Visit us online for more information www.nissanmd.com

Friday, September 4, 2009

Maryland and Delaware Car Dealer Taking in Trades Regardless if Consumers Buy From Dealership

The Car Allowance Rebate System is now officially over. The hugely successful program created massive results in the automotive industry. The first result of course was the huge jump in new automobile sales across the nation. Dealers felt like they were back in the “good ole” days of selling cars. The second result the CARS program brought was mixed feeling on dealer’s pre-owned inventory. Some dealers did not see much of a change in the sales of pre-owned vehicles, as people who did not qualify for the CARS program could easily buy a pre-owned vehicle. However most dealers saw pre-owned sales drop and even worse, a huge drop in trade-in vehicles (since all trade-ins from the CARS program were to be crushed).
One dealer, Preston Automotive Group, has seen both good and bad outcomes from the CARS program (mostly good). Preston Automotive who collectively did 330 CARS deals in the Maryland and Delaware areas saw a rather large increase for the dealer group. Sales went up, but trade-in vehicles were low. Sure most of the trade-ins were “clunkers” and were not lot worthy but some of the older vehicles could were lot worthy. And because most deals were CARS deals pre-owned inventory did not grow as fast as it did previously.
The Preston dealership network serving Maryland, Delaware and Virginia has taken full advantage of the program, dedicating countless hours and even an entire building reserved as their CARS information center. After all the work that the employees at Preston had put in, even after the program is over more work is still ahead. However this time the priority is pre-owned inventory.
Many dealers are doing the same thing, even the dealers who are not franchise owners are scrambling to gain more pre-owned inventory. “Sure we can gain more pre-owned vehicles from auto auctions like Manheim, but the reality is that auto auctions are not enough. We must get quality trade-ins straight from the customers themselves to keep inventory levels up,” states Russ Nickerson who oversees all pre-owned inventory for Preston Autoplex.
Preston Autoplex, part of the Preston Automotive Group, has started a new promotion to help gain more inventory. The promotion is simple, Preston wants your vehicle. Preston Automotive is willing to pay top dollar (which means paying good or even excellent condition on Kelly Blue Book standards for fair and poor condition vehicles) for a vehicle even if that customer does not purchase a new vehicle from the dealership itself. “Why waste time trying to sell the vehicle yourself, when you can bring it here and let us sell it for you,” states Chris Marks, the General Manager of Preston Autoplex.
With many programs coming out by dealers designed to increase pre-owned sales and inventory, the wave that comes after the CARS program will be pre-owned vehicles.

About Preston Automotive Group

Preston Automotive Group services the Delaware, Maryland, Virginia and Pennsylvania area with Ford, Lincoln, Mercury, Hyundai, Nissan, Mazda, Suzuki and Chevrolet brands. The auto group carries the largest selection of new and used cars. Additionally, the dealership services all makes and models, both imported and domestic cars with ASE certified and factory trained technicians. Preston Commercial Division also has Fully Certified Ford & Cummins Techs.

To learn more, visit http://www.prestonmotor.com/

For more information:
Brent Durham
Preston Automotive Group
Internet Marketing Manager
410.673.7171 ext. 1148
bdurham@prestonmotor.com